Position

Performance Marketing Manager

Published on 05/04/2021

İletişim & Mesaj

Marketing, Communication & Digital

İstanbul, TR-34

Job Description:

Wyser is the international company within Gi Group in charge of searching for and selecting specialized middle and senior management.


We are looking for a "Performance Marketing Manager'' to one of our client in web hosting sector.



Job Description


·Manage the performance marketing demand generation channels, including SEM/SEO/SMM, retargeting, display, content syndication, paid and organic social media, etc.

·Plan and execute all related performance marketing activities/ actions Through hands-on day to day optimizations across all relevant channels (Google, Facebook, Instagram, LinkedIn etc.)

·Manage campaign budgets, monitor delivery and pacing (for all billing across Performance Marketing; SEM, Paid Social and Re-Marketing)

·Measure and report performance related KPIs for all digital marketing & communication activities, and assess according to goals.

·Ensure revenue, ROI, CAC, CPO, LTV and other business goals are met.

·Lead the production of all campaign marketing materials by preparing the creative briefs for the web design department and getting the necessary approvals from the internal teams.


Education And Experience


·At least minimum 5 years of professional experience in a related field

·Bachelor Degree in Engineering, Business, Economics or a master's degree in Marketing from a reputable university is preferred

·Demonstrable experience leading and managing SEO/SEM, Social Media Ads and display advertising campaigns

·Strong written, verbal communication skills & inter-personal skills both in Turkish and English

·Certifications of Google Analytics and Google Ads is a plus

·Advanced knowledge of SEO, website analytics, PPC & Retargeting tools

·SEO

Semrush, Ahrefs, Deepcrawl, Search Console, SEOMonitor, Screaming Frog

·Web Analytics

Google Analytics, Hotjar, Google Optimize, Google Tag Manager

·PPC & Retargeting

Google Ads, Criteo, Facebook Business Manager


#LI-SM1

Industrial sector

İletişim & Mesaj

Reference code

659

Consultant

Sezin Memis, is our consultant who manages this job opportunity.

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